Developed on Salesforce Field Service platform, the solution will digitise paperwork for contractors, repair technicians and other tradespeople


VIIZR is a custom solution that is built on Salesforce Field Service. (Credit: The Ford Motor Company)

Ford Motor Company in partnership with Salesforce has launched a new subscription software service, VIIZR, for small businesses to enhance their productivity and improve customer services.

The new Software as a Service tool will bring together Ford Pro, the commercial vehicle and service business of Ford, and Salesforce Field Service platform to help businesses address key issues such as invoicing, scheduling, and managing service requests from one integrated, cloud-based platform.

Salesforce chairperson and co-CEO Marc Benioff said: “Small business owners are the foundation of our communities, and every day across America plumbers, electricians and landscapers step into their Ford vehicles to build our economy.

“We’re thrilled that our incredible new partnership with Ford will help energise millions of entrepreneurs in the trades with the power of Salesforce so they can deliver for their customers and take their businesses to the next level.”

The custom solution, built on Salesforce Field Service, will digitise paperwork for contractors, repair technicians and other tradespeople.

Ford Pro will offer the subscription software service starting from $39 a month per user. The service will be officially launched in the first half of 2022.

Ford Pro CEO Ted Cannis said: “Ford Pro helps commercial customers maximize productivity.

“We know the back office is a major pain point for tradespeople, who are often writing up paperwork from the cabin of their truck or van. VIIZR gives that time back, providing greater returns to these businesses and better service to their customers.”

Ford CEO Jim Farley said: “For more than 100 years, Ford has been the backbone of commercial business.

“Salesforce is the global leader in CRM and together, Ford is excited to bring advanced digital tools to the trades to help drive the productivity of their business.”